Trae Tha Truth Opens Ice Cream Shop In Texas To Employ Special Needs Youth

Trae Tha Truth is opening a Howdy Homemade Ice Cream location in Houston with the goal of employing young adults with special needs.

BYCole BlakeJun 24, 20211460 Views

Houston rapper Trae Tha Truth is opening an ice cream shop near his hometown with the goal to employ young adults with special needs. Trae's Howdy Homemade Ice Cream will open on July 22nd, which was named Trae Day by former mayor Bill White in 2008.

“God Is Key!!!” he wrote on Instagram, announcing the ice cream shop. “Im Proud To Announce Me & My Bro ( Rod ) @vortex_surgical Just Franchised To Open Our Own Ice Cream Shop!! Howdy Homemade ice cream Katy will be opening TraeDay July 22nd. This Is Special Because We will Employ Special Needs Young Adults and Give Them A Opportunity To Work And Experience & Have a chance To Be Supported!! We hope to change the way the world looks at everyone. Follow @howdyhomemadekaty. The Mission Is To Inspire And Bless Others With Our Blessings!!!”

Rich Fury / Getty Images

The goal of helping the special needs community is personal for Trae, who is the father of a son with special needs.

“Every aspect of Howdy Homemade encompasses the special needs of the huge under-employed segment of our population with one goal: To change the way businesses hire people with special needs,” the company's website explains. “Today in North Texas alone, there are over 240,000 special needs adults looking for work.”

In addition to the opening of a Howdy Homemade Ice Cream shop, the rapper is partnering with Brooklyn Nets star James Harden to give away 10 scholarships to students on Trae Day.

Earlier this week, Trae dropped a new single, "June 27th," off his upcoming project. Check it out here.

https://www.instagram.com/p/CQcE2bSlufc

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Cole Blake

Cole Blake is currently an Editor at HotNewHipHop based out of Brooklyn, New York. He began working at the site as an intern back in 2018 while studying journalism at St. John’s University. In the time since, he’s graduated with a bachelor's degree and written extensively about a wide range of topics including pop culture, film & television, politics, video games, sports, and much more. He’s also covered music festivals such as Gov. Ball and Rolling Loud. You can find him publishing work for HNHH from Monday to Wednesday or on weekends. On the sports front, Cole’s a passionate NBA and NFL fan with his favorite teams being the Indianapolis Colts and Los Angeles Lakers. He also roots for the Yankees whenever he finds himself at Yankee Stadium or the Red Storm when in the company of other SJU alumni. His favorite hip-hop artists are billy woods, Earl Sweatshirt, Cam’ron, MIKE, and Mach-Hommy.