Teyana Taylor is the new face of the "Axel Arigato X Samsung" fashion editorial.
Swedish brand Axel Arigato has been tasked with styling Samsung's latest marketing campaign recognizing fashion and its convergence with technology. The Swedish design house will produce and market exclusive trousers, a jacket, a bag, accessories, and shoes (its specialty) in conjunction with the all-new Samsung Galaxy S9 superphone. The concept they've adopted for the occasion is Transparency, with a double entendre necessitating both style and substance.
Enter Teyana Taylor, the sculpted singer-model as the new face of the ad campaign, wearing you guessed it: a transparent jumpsuit, all with a Galaxy S9 present in some capacity.
The rear shot works as "back pocket placement" of the Galaxy S9, something I personally advise against in case you/she were to sit down reflexively. Teyana's diet and exercise routine are akin to LeBron's holistic spending. The shapely remains immutable, even to pregnancy.
The stylist must have had a field day contorting the ever-so-flexible Taylor, this pose a bourree she learned in the ballet-jazz symposium.
Teyana draws the phone to her ear (quite believably). The "Samsung" Velcro fixings are as apparent in this shot, as the last. The Arigato X Samsung collaboration will be sold exclusively through Axel Arigato retails and online channels, and will be accompanied by a London, UK launch on September 7th, followed by one in Stockholm on September 14th.