Reebok hits the mark with new Flexweave running shoe.
Today, Reebok officially launched the Fast Flexweave running shoe, featuring the brand's revolutionary Flexweave technology that boasts the coveted balance of lightness, durability, fit and stability.
According to Reebok, the Fast Flexweave provides the ultimate combination of fit and performance, ideal for a wide variety of quick-burst workouts and speed drills. The figure-8 construction of the Flexweave material allows for ‘zones’ throughout the shoe that deliver a unique combination of front-of-the-foot flexibility, midfoot stabilization, and breathability – all with a seamless, street-ready look that doesn’t sacrifice style.
“Innovation should never come at the sacrifice of performance or aesthetic, and with the Fast Flexweave, we’re setting a new standard,” says Scott Daley, General Manager at Reebok. “Flexweave is going to be a major part of the Reebok DNA moving forward, and represents a huge step forward in footwear technology.”
The three key features of Fast Flexweave are:
- Flexweave Upper: An innovative open figure-8 weave
- Breathable & Flexible: Tailored zones delivering forefoot flexibility, midfoot stabilization, breathability and durable support
- Precisely Cushioned: Pressure Mapping Technology delivers flexibility and stability
The Reebok Fast Flexweave, as showcased by ambassadors Ariana Grande and Atlanta Falcons running back Devonta Freeman, will be available in introductory colorways beginning today, March 1, for $100 on Reebok.com. Flexweave material will also appear in performance and Reebok Classics products throughout 2018 and beyond, including the Reebok CrossFit Nano 8 and more.