Steve Stoute reveals that Pusha T was the person who wrote McDonald's "I'm Lovin' It" jingle.
This is some news no one could have predicted would arrive today. Steve Stoute and Kaz of The Stashed visited Hot 97 for an interview on their morning show, and within the first five minutes of the 50-minute long interview, Stoute revealed some crazy information.
Stoute's marketing company, Translation, which he tells Ebro he started around eleven years ago, was responsible for coming up with and launching McDonald's now worldwide-famous slogan "I'm Lovin' It." As you probably know the jingle was sung by Justin Timberlake. When Ebro says that Pharrell wrote the slogan, Stoute corrects him revealing it was actually Pusha Ton. Stoute seems surprised himself, going on to say, "That's crazy that Pusha T wrote the song for McDonald's."
When asked how much money that deal brought in, Steve says he can't remember the exact amount but "nobody was upset."
Stoute goes on to discuss other companies his Translation agency has worked with and much more. Listen to the full interview below.