Phora is a rising 22-year old artist out of Anaheim, California who’s been on our radar for the past couple years now, but only recently has he started to get his due shine following his deal with Warner Bros this past Spring. Back in June, Phora kicked off a new campaign for a project called Yours Truly Forever, which saw the release of the single “To The Moon,” but now after weeks of anticipation & a Summer long tour, the wait is over. At the stroke of midnight, Phora finally released his first project under Warner Bros on iTunes & Apple Music.
Laced with 16 records in total, the follow up to last year’s With Love album features a lone appearance from Tiffany Evans, who appears on the outro track “When It’s Over.” Meanwhile production is handled entirely by Eskupe & Anthro Beats.
Speaking on the album, Phora shared the following message on Instagram the other day:
“I just want this album to connect with you... I want you to listen to this album and be able to relate to it. Be able to feel and understand what I'm going through... I know my music isn't for everyone... but I also know that REAL people that have been through shit can relate to my music. People that KNOW what it means to not have anything, and people that know what it means to struggle and fight to overcome what they're going through... I just want this album to help you understand YOURSELF. Understand that we're all human and we all go through things - but it's OKAY to show your emotions.. its okay to have a heart... it's okay to be different.. it's okay to BE YOURSELF. There's so much hate and anger in this world today... you don't have to be like them. Fight for what you believe in. Chase your dreams. This life is too short to note LIVE. YOURS TRULY FOREVER”
Led by the previously heard singles “Numb,” “Rider,” & “Loyalty,” fans can stream the debut effort from Phora via Apple Music. Hit play & let us know what record you’re vibing with the most?