Magic to wear Disney patches on uniforms next season.
The Orlando Magic will be wearing Disney patches on their jerseys next season as part of the NBA's new initiative to sell ad space on team uniforms.
According to ESPN's Darren Rovell, in addition to the Disney patch the team will also sell annual passes to Walt Disney World for the first time as well as jerseys with the Disney logo on them.
"With Orlando as our hometown, Magic has always been a key strand of our DNA," Orlando Magic CEO Alex Martins said in a statement. "This expanded agreement with Disney brings our story full circle and represents the coming together of two dynamic organizations that have become synonymous with Orlando."
Also announced today, the Minnesota Timberwolves have agreed to a deal with FitBit as jersey sponsors for next season.
Check out what some of the patches will look like, including Orlando's Disney patch.
Here are 7 of the 8 NBA jersey ad patches announced. Timberwolves/Fitbit jersey will be revealed later. pic.twitter.com/P99a9nBaUV— Darren Rovell (@darrenrovell) June 20, 2017