It's safe to say Nike understands the dangers surrounding the Coronavirus. The brand was recently forced to shut down numerous stores throughout the world and have even suffered huge hits to there market value. Now, Nike is taking a philanthropic approach as numerous high ranking employees such as Phil Knight, Mark Parker, and John Donahoe have all pledged to donate a combined $10 million to Coronavirus relief efforts.
The majority of this money will go to organizations throughout Oregon which is where Nike is based out of. According to Sole Collector, $7 million is going to Oregon Health & Science University, $2 million is Community Recovery Fund and the last $1 million is going towards a food bank.
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Another $5 million will be coming from Nike's main foundation. The biggest chunk of money from this donation will be $1 million sent to the global COVID-19 Solidarity Response Fund. Nike will also be doing a two-to-one match for donations in areas where there are Nike employees.
This pandemic is affecting everyone equally and Nike knows that we are all in this together. If big companies continue these efforts, there is no doubt we will be able to beat this thing, sooner than later. Hopefully, efforts will ramp up over the coming weeks.
