Meek Mill, Lil Durk, DJ Khaled & More Congratulate Jay-Z For Ace Of Spades Deal

Hip-hop is poppin' gold bottles for Jay-Z's massive partnership deal with Moët Hennessy.

BYAron A.Feb 22, 202118.8K Views

In 2006, Jay-Z effectively called for a boycott on Cristal over racially insensitive comments from the company's CEO Frederic Rouzaud. Fast forward 15 years and Jay-Z's own champagne brand Ace Of Spades has entered a 50-50 partnership deal with LVMH's spirits Moët Hennessy. For many rappers who are looking to sustain a career, Jay-Z continues to map out the blueprint.

Erik Voake/Getty Images

Jay-Z's new deal makes him one of the few Black entrepreneurs in the lucrative and luxurious market of champagne. He even declared himself as the "highest-ranking African-American owner of a luxury goods product." The timeline has been flooded with tributes from Kevin Hart to his mother-in-law, Tina Lawson, who called Jay a "bad ass brother" for the work he's done between the NFL and now, LVMH.

Meek Mill took to the 'Gram where he shared a photo of himself and Jay-Z with a congratulatory message. "Congrats to Jigga... inspired by your moves!" He wrote.

https://www.instagram.com/p/CLmsIM6nl78

Meanwhile, Durk took the moment to double down on claims that he's Chicago's Jay-Z. Durk shared a photo of himself holding a slew of Ace Of Spades bottles similar to Jay-Z.

https://www.instagram.com/p/CLmqdWjHjlT

DJ Khaled, of course, made sure to share at least two posts congratulating Jay, as well.

https://www.instagram.com/p/CLmNhtBhSBP

https://www.instagram.com/p/CLmONZFBK5c

As did Curren$y, who shared a similar message as Meek Mill.

https://twitter.com/_/status/1363920354591334416

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About The Author

Aron A.

Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.