The fast food chain is recognizing the hard work of women.
Today is International Women's Day, which guarantees that a bevy of high-profile corporations and media personalities will be showing their support for women's rights in any way they can. McDonald's has slightly altered their iconic golden arches, flipping them upside-down on social media to show their solidarity with today's celebratory efforts.
Joining McDonald's is KFC, whose Malaysian restaurants have elevated the often neglected influence of Claudia Sanders, the wife of the fast food chain's iconic spokesman, Colonel Sanders. The company has swapped out images of Colonel with Claudia as a way to commemorate the social, economic, political and cultural achievements of women.
A spokesperson for the fast food chain admits that "it is hard to imagine but KFC would not be where it is today if not for Claudia, wife of Colonel Sanders," recognizing her influence in all aspects of the company. Mrs. Sanders is responsible for mixing, packaging and shipping out the beloved secret recipe of spices and herbs that give their chicken its delectable flavour.
Earlier this year, KFC announced that they would be bringing forth a female Colonel Sanders for the first time, tapping country singer Reba McIntyre to hawk their Smokey Mountain BBQ fried chicken in a new campaign.