It appears that Kanye West is back with another one of his advanced marketing strategies, kind of.
Ellen Degeneres took to her twitter account on Friday night and announced that Kanye West will be premiering a new music video off Yeezus next week on her show. No word yet on what record it will actually be, but an educated guess would be for his current radio single "Bound 2"?
Rumors are circulating that the episode will be aired on Monday. Remember to set Your DVR's.
We'll keep posted if more on this unfolds.
[Update: "Bound 2" Clip Will Star Kim Kardashian]
According to Ellen's website, the video Kanye will be premiering is indeed "Bound 2," and will feature his recent fiancee Kim Kardashian. Could 'Ye be including footage from his epic marriage proposal in the video? Chances are if it's premiering on Ellen, we may be in for some cutesy shit, or at least not this.
Read the description from Ellen's site below.
Raise the roof, Yeezus returns to the building! The always sensational rap mastermind KANYE WEST is here to drop the world-premiere video for his new single, “Bound 2,” which may or may not feature his stunning and curvalicious fiancée Kim Kardashian. After a year that included a baby girl (North!), an engagement, a new album and worldwide tour, the hip-hop all-star brings the power and flashing lights to Ellen’s set, where he will give it to her as he always does: major! He’ll undoubtedly arrive in customized style. The rapper has moved mountains since his early days as a young man in pursuit of divinity on “The College Dropout,” to a fierce leader presiding over his kingdom with his latest works, “Yeezus” and “Watch the Throne,” an album in partnership with Jay-Z. See how he stuns Ellen and the world with his new video, which will live exclusively on EllenTV.com for the day. Amen to that!
