Jordan Brand Launches Russell Westbrook's "Why Not?" Apparel Collection

Westbrook's "Why Not?" apparel collection available for preorder today.

BYKyle Rooney
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Jordan Brand has today introduced the Spring '18 lookbook for Russell Westbrook's "Why Not?" apparel collection. The "Why Not?" collection, which is available for preorder today, includes cut-sleeve shirts, long-sleeve shirts, jackets, hoodies and more.

By all accounts, Westbrook has the most unique fashion sense in the entire NBA, which is saying something, but the upcoming Why Not? apparel collection is surprisingly toned down compared to his extravagant gameday looks.

When asked about who inspires his style, Westbrook says,

“My mom is my style icon,” he says. “She always kept my brother, my dad, and me fresh and up to par. She would buy me and my brother whatever was new, that we could afford, including twin outfits. I can always call to ask her opinion on things. She was always swagged out and has the best sense of style, to this day.”

So what is Westbrook's whole "Why Not?" mantra about? He explained to AirJordan.com, “My friends and I created ‘Why Not?’ all the way back in high school,” he says. “It’s a mantra I live by. On and off the court, if I have a challenge, I run at it, not away from it.” 

The "Why Not?" collection is available for preorder today via Jordan.com, as well as the following retailers: Niketown,  Flight 23, House of Hoops, Jimmy Jazz, Kicks USA, Villa, Shoe Palace, Jump, City Gear, and the Thunder Team Store.

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Why Not?

Jordan Brand Launches Russell Westbrook's "Why Not?" Apparel Collection
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