Joey Bada$$ is breaking into the world of sneakers and it feels like a good fit.
Music and fashion have always gone well together. Rappers enjoy dabbling in the creative process behind the making of the elaborate apparels that they rock. From Kanye to A$AP, some of the most popular names in hip-hop have put their stamp on equally popular brands.
Joey Bada$$ is a talented rapper, but he also has a keen fashion sense. The Brooklyn born lyricist, whose heritage is rooted in St. Lucia, has stepped on the scene with a clothing collaboration with PONY this week. The collection features four pieces centered around Joey's "Bada$$" persona. The stylish pieces cost between $30-$75.
The PONY apparel includes a short sleeve t-shirt in red with PONY’s logo on the chest, a yellow long sleeve with “Bada$$” sprawled across the sleeves, and a gray crewneck with "Bada$$" written on the chest. A pair of Topstar Lo Lux burgundy shoes with the "Bada$$" logo printed on both sides wrap up Joey's latest collection.
“Making clothing to pair with my 'Bada$$’ sneaker was the natural next step in my partnership with PONY," stated Joey Bada$$, who serves as PONY's Creative Director. "I can't wait to see people on the streets rocking head-to-toe PONY + Joey Bada$$ gear from the collection."
Go cop the new PONY and Joey Bada$$ collaborations at urbanoutfitters.com.