Roc Nation Sports hold a celebratory one-year anniversary dinner, and take over Times Square with a large billboard.
Jay Z's Roc Nation Sports agency decided to go big for their first-year anniversary, by taking over New York's Times Square with a massive banner.
They also held a dinner in celebration of the anniversary at the infamousÂ TAO restaurant in NYC, where familiar Roc Nation faces made an appearance, including Rihanna, and of course Roc Nation Sports signees like RobinsonÂ Cano, C.C. Sabathia, Hakeem Nicks, andÂ Victor Cruz.
The newest endeavor from Hov found no lack of success this past year, signing athletes like Cano, Sabathia and more. Obviously the ready-made affiliation to the music mogul and his label didn't hurt.
Take a look at the Times Square banner in Roc Nation's tweet below.