Don Toliver's "Life of A Don" Is Projected To Sell 55-65k Copies In First Week

Sales projections for Don Toliver's "Life of A Don" are in.

BYCole Blake
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Don Toliver's latest album, Life Of A Don, is projected to move 55-65k copies in its first week of availability, according to estimates from Hits Daily Double. Approximately 2-4k of the total sales will reportedly come from pure album sales.

Life of a Don will likely land in the top five on the Billboard 200 chart but have a difficult time unseating Drake's latest project, Certified Lover Boy.

Toliver's newest features appearances from Travis Scott, Kali Uchis, Baby Keem, and more.

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Following the album's release, a Complex News interview with Pharrell Williams resurfaced online, in which the legendary artist shares immense praise for Toliver.

“I think Don Toliver is like…I think he’s special, he’s something else," Williams says in the video interview.

He explained that "his tone is super unique, his choice of like, melodies and harmonies is just like, something else. He’s older beyond his physical years too, just his melody choices and the stuff that he chooses to talk about. I heard ‘No Idea’ for the first time and I was just like, ‘Who is this dude?’ Shit just blew my mind, I listened to that for a month.”

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About The Author
Cole Blake is currently an Editor at HotNewHipHop based out of Brooklyn, New York. He began working at the site as an intern back in 2018 while studying journalism at St. John’s University. In the time since, he’s graduated with a bachelor's degree and written extensively about a wide range of topics including pop culture, film & television, politics, video games, sports, and much more. He’s also covered music festivals such as Gov. Ball and Rolling Loud. You can find him publishing work for HNHH from Monday to Wednesday or on weekends. On the sports front, Cole’s a passionate NBA and NFL fan with his favorite teams being the Indianapolis Colts and Los Angeles Lakers. He also roots for the Yankees whenever he finds himself at Yankee Stadium or the Red Storm when in the company of other SJU alumni. His favorite hip-hop artists are billy woods, Earl Sweatshirt, Cam’ron, MIKE, and Mach-Hommy.