The high-profile publication is taking a stand against repressive guidelines.
Facebook is in the midst of a scandal that has many questioning social media's privacy protection, with the Cambridge Analytica debacle poisoning the website's reputation. Cooper Hefner, the son of founder Hugh Hefner, has taken to Twitter to announce that they too will be erasing their presence from the most widely used social media network in the world following this breach of trust.
"Facebook's content guidelines and corporate policies continue contradicting our values. We've tried to craft our voice for the platform, which in our opinion continues to be sexually repressive. Learning of the recent meddling in a free U.S. election further demonstrates another concern we have of how they handle users' data — more than 25 million of which are Playboy fans — making it clear to us that we must leave the platform."
Playboy's erasure from Facebook follows similar moves by SpaceX and Tesla, which are both owned by Elon Musk. Brian Acton, the founder of popular messaging platform WhatsApp, has also supported the #DeleteFacebook movement that has ignited Twitter.
However, the magazine is still active on Instagram, which is owned by Facebook. They currently have 6.4 million followers on their profile.