H&M enlists Chance as an ambassador for their new campaign.
Back in May, H&M announced that it was partnering up with French luxury brand Kenzo for a collection that would be hitting retailers this November.
In addition to their collab with Kenzo, the brands have also commissioned Chance The Rapper to be the face of their new campaign, which was just recently revealed. In the new video clip, Chance talks about his love for film and screenwriting, and how that connects with his musical stylings.
The upcoming H&M x Kenzo campaign also features Rosario Dawson, supermodel Iman, and Vietnamese rapper Suboi. The collection will arrive in over 250 H&M stores worldwide, as well as online, on November 3rd.