Finally, some color for your comfy BOOST soles.
The Adidas UltraBOOST "Uncaged", one of the most popular sneakers on the market today, will be releasing once again on July 16th in three different colorways, including two with colored BOOST midsoles for the first time ever.
Available in red and black, the highly anticipated color update to BOOST offers runners a completely new aesthetic. The new colorways will make their debut alongside the iconic white BOOST midsole on Triple Red, Black and White versions of the latest drop from adidas, UltraBOOST Uncaged.
This evolution of Adidas’ original UltraBOOST Uncaged is focused on offering runners a completely new aesthetic, as each component of the shoe is presented in the same color as the BOOST midsole – giving runners a fresh new look on the streets.
“The introduction of BOOST with Color reflects our dedication to identifying and understanding exactly what our consumers want and to pushing the boundaries of aesthetic design. BOOST is an industry-leading innovation that will now be available in a style that matches the elite standard of its performance,” says Ben Herath, vice president of design for adidas Running.