Self-lacing sneakers won't come cheap.
Nike's first commercially produced self-lacing sneaker, the Nike Hyperadapt 1.0, will be available for purchase in limited quantities on December 1st, via appointment only, and ONLY if you're willing to spend $720 on a pair.
The kicks will initially be available in either black, white or grey, sporting "E.A.R.L" on the tongue which serves as an acronym for Electro Adaptive Reactive Lacing. The "laces" are actually nylon bands which contract and loosen. The blue portion of the midsole lights up for a brief moment when the auto-lacing system is engaged.
Wired recently ran a cover story regarding the much-anticipated, futuristic $720 Nike Hyperadapt 1.0, in which they detailed the process that went into crafting this sneaker and gave an exclusive look inside Nike's heralded Innovation Kitchen.
For more on Nike's Innovation Kitchen, check out Wired's story right here.
Just CONFIRMED with NIKE. Hyperadapt 1.0 is NOT $1000. It is $720 releasing on 12/1. pic.twitter.com/eqcwybbRyN— Jacques Slade (@kustoo) November 14, 2016