Vlad Sepetov, the artist behind "DAMN." speaks on the soon to be iconic cover.
As soon as the DAMN. album cover hit the internet, knee-jerk reactions hit social media, memes were made, and discussion popped off. The artist, frequent TDE collaborator Vlad Sepetov has taken to Twitter to weigh in on the discourse. He makes it clear that his mission was to make something "loud and abrasive," and thanks "dave and dot for seeing the value" in the piece. While some reacted negatively to the cover, Sepetov stands by his work. And he should, as his portfolio is dope as hell: To Pimp A Butterfly, Oxymoron, and many more.
already seeing a lot of discussion about the cover. and i'm really excited about it. it's interesting to see people talk about "bad" design.— Vlad Sepetov (@VSepetov) April 11, 2017
but i'm incredibly proud of this cover. i sort of bucked a lot of what my teachers taught me. i wanted to make something loud and abrasive.— Vlad Sepetov (@VSepetov) April 11, 2017
and maybe some won't see that, but i'm glad that dave and dot saw the value in making something that didn't fit the mold.— Vlad Sepetov (@VSepetov) April 11, 2017
just given the bare bones we fleshed something out that has a lot of people talking. it's not uber political like tpab but it has energy imo— Vlad Sepetov (@VSepetov) April 11, 2017