The idea of a viral video is something music industry marketers dream of. Unfortunately, not everything goes viral. It takes a rare combination of things that professors get paid thousands a year to teach. Shit, they get tenure.
Drake had a big week. Not only did he get into a minor tiff with fellow Young Money signee Tyga, he also celebrated his 28th birthday, which -- like all things -- he did in the most Drake way possible.
Bobby Shmurda has been getting plenty of celebrity endorsements, with everyone from Beyonce to Justin Bieber hitting his iconic "Shmoney Dance" in some way or another.