News broke earlier this year that Nike would be retroing the original Hyperdunk, one of the brand's most beloved basketball shoes released in the past 15 years. That isn’t going to be the only Hyperdunk dropping this year, though.
As that saying goes, the future is now. Nike made sure of that at their 2016 Innovation Summit in New York today. Among the many innovative sneakers they unveiled, Nike’s crown jewel is the first ever self-lacing sneakers.
Kevin Durant and Stephen Curry aren’t the only players getting upgrades to their signature shoe for the NBA playoffs. The originator of the trend, LeBron James, is getting an “Elite” upgrade to his LeBron 13.
Nike’s marketing holiday “Air Max Day” is fast approaching. Taking place on March 26 each year, the brand asks its fans to rock their Air Max and usually releases some exclusive or rare Nike Air Max sneakers as well.
As we’ve written before, most NBA players enjoy some type of shoe deal. However, it’s the select few that land signature sneakers who really rake in the big bucks. But are all signature sneakers created equal?
Be careful out there in the wide world of Instagram. Ever since Instagram moved past its initial test period, they’ve been letting anyone and everyone with a few dollars to their name create and run advertising.
Just in case you were wondering how much Adidas was cutting into Nikes’ profits – not that much, if the personal wealth of Nike co-founder Phil Knight and Michael Jordan are any indication.
2016 is the year of the Kobe. After hearing rumors that Nike plans to re-release one of every Kobe signature model in the coming months as part of the “Fade to Black” pack, we have more news about Kobe Bryant’s signature sneaker.
The biggest sneakerhead in the NBA probably isn’t who you’d expect. It’s not Kobe, despite his personal player exclusive Air Jordan collection. It isn’t Nick Young, despite his “Swaggy P” nickname.
After a slow start to its existence (it first released in 2009), the Air Jordan 1 KO silhouette has been picking up steam, with both “Royal Blue” and “Shadow” colorways selling out at retailers in recent months.
Kanye West has made no effort to cover up his hatred toward Nike, the company he left in favor of adidas, but many were surprised when we called out another major clothing brand, PUMA, for trying to "divide the family" with its efforts to court a deal with Kyl
Retailers and brands alike know that everyone saves up additional cash to make their most lavish purchases during the holiday season. For that reason, the time from Black Friday through Christmas is seen as the most important time for sales.
Kanye West has taking a certain liking to twitter these past couple weeks, sounding off just about everything from his upcoming Yeezy 3 line & his highly anticipated “T.L.O.P.” album to beefing with Wiz Khalifa & trolling with us fake Rolli