Sheff G's Debut Project "THE UNLUCCY LUCCY KID" Is Here

Sheff G makes a statement with his debut project.

BYAron A.
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Although Chief Keef was and still is a polarizing figure in hip-hop, his rise put a spotlight on Chicago's drill scene. Strangely enough, the buzz surrounding Chicago's scene has considerably died down in recent years but artists across the world have adopted the sound in their own way. 

In Brooklyn, Sheff G has adopted the sound while maintaining the tradition of lyricism in New York hip-hop. The Brookyn-bred rapper caught a buzz with the 2017 song, "No Suburban." Two years later, and he's back with his official debut, THE UNLUCCY LUCCY KID. Strapped up with fourteen tracks in total, the rapper only enlists two features. Sleepy Hallow appears on half of the tracklist while Mozzy joins the two on "Menace."

Sheff G is only getting started and his latest project is a formal introduction.


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About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.