Naughty Boy is one of those low-key producers who churns out hits from the shadows, having worked with the likes of Mary J. Blige and Sam Smith. Now he leaps into the limelight with new single/video "Runnin' (Losing It All)," scoring a collab with Beyonce and relegateing Beyonce to the "featured" position.
But for most of the song Beyonce is front and center. Her powerful pop vocals take flight over dramatic piano and strings that evolves into a full-out dance track. The underwater is like a real life version of Fantastia, the only mistake was we never actually get to see Beyonce.