Priceless Entertainment was started in Milwaukee, Wisconsin by Martinus Roper in hopes to become the premier entertainment label in Milwaukee. Priceless Entertainment exposes the hottest local talent in the city and gets their music to major record labels. Priceless Entertainment was officially started in 2000 as a dream and is now a reality. We feel there is a lot of talent in the city that have been going unnoticed so we wanted to create a product that they couldn’t refuse. We look to mostly attract the urban audience along with several other markets such as: Modeling, Comedy, and other entertainment aspects in the works. I started my career just as any other young person who loves music, from beating on every hard surface I could get my hands on to beat boxing for all the hottest freestyles. From then on I knew music would play an important role in my life. I was influenced by many of the greats like Run DMC, Kool Moe Dee, New Edition, and Notorious B.I.G along with several others. Priceless Entertainment shows the heart of the city by bringing in the best to represent it. We have just begun to expand in the city by doing several shows in the area. We feel that we will take everyone by surprise in the next couple of years and hopes to be established in the music industry. Several people have doubted the success of this situation but we’re giving the city what it needs, recognition. Its time for our city’s story to be told so we plan to continue to do shows and to keep giving it our best. The music speaks for itself and is the foundation of the label and everything else is just a branch to help expose our finest potential.