Drake & OVO Turned Down "Unforgettable" Beat

Production team 1Mind says OVO passed up on "Unforgettable" beat.

BYAron A.
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French Montana is definitely having a great summer. With the success of "Unforgettable" he has been everywhere. The producers behind the smash single were interviewed by Billboard recently, where they revealed that the beat for the song of this summer was initially sent to the OVO Camp before French Montana and Swae Lee got their hands on it.

During their interview, they revealed that they were initially making the beat to send to Drake for Views. After sending the beat, they got a message back from the Toronto-based camp saying "Keep this beat. It's great."

The fact that OVO declined the beat didn't stop them in any way. They were still optimistic about who the beat would've ended up being given to. After they heard Swae Lee's reference track, they knew that they had a big single on their hand. 

During the interview, they did respond to French forgetting their names on a Breakfast Club interview.

"The producer isn't always in the studio with the artist when the song is being made. So it's pretty understandable, especially when the beat is being passed around and a lot of people are working on it." One of the members said.

While it would've definitely been interesting to hear what Drake would've done with the beat, you can't say that Swae Lee and French Montana's touch on the record didn't make it as big as it is. 

 

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About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.