"You try, you fail, you try, you fail; the true failure is when you stop trying." -Maya Angelou. With this statement, you can take it to the bank to explain and define exactly what up and coming rapper, singer, songwriter and producer DoughBoi stands for. DoughBoi's charismatic and crafty flow as well as use of well thought out punch lines sets him apart from many to ever pick up a mic. Now with the anticipated release of his first mixtape "Self Titled" on the way, DoughBoi is ready to claim his place in the music industry and put Sounds Of Chain Reaction on the map. Born Derian Richard Morgan and raised in Fort Lauderdale, FL, DoughBoi found out he had a way with creativity at a young age. Seeing his talent and ability to silence a crowd with his personality, Ms. Brenda Coney, his aunt, wrote his first song setting him on the musical path. In elementary school, he began participating and winning talent shows year after year, constantly showing progression. After years of preparation, 2009 was his breakout year after he catapulted on the music scene with his first radio-ready song "LockdDown". Having produced the track himself, he showed just how "trying paid off." Now 2013, a promising year, DoughBoi has kept his name locally in his supporters mouths after producing his first single off of the The Poor Black Man mixtape, called "Champagne I/II", earning him both global visibility and respect. "It's about time someone said the truth about these boys wearing ladies pants and stepping outside." This, is just one of the many statements people have said about the song. With Chain Reaction on his back, DoughBoi is ready for the long haul and in it for the riches. "I just have a story to tell, something I want people to feel when they hear my music. You look at the state of Florida, and how everything we produce is hood music but that isn't me; my style is unique." -Doughboi.