Kendrick Lamar's most recent record's most "shareable content."
Kendrick Lamar’s To Pimp a Butterfly seems to be the new standard bearer for provocative Hip Hop music and its titillating subtext. Found in the underbelly of the Compton bred MC’s verses and choruses are messages varying from infuriating to inspirational - from seductive to scornful.
This morning, OVO's PartyNextDoor came out of nowhere with a new track called "Kehlani's Freestyle." Although unexpected, the move isn't out of the ordinary for PND, who has somewhat of a habit of sharing one-off tracks on a whim.
Reality television shows became popular after the launch of MTV’s The Real World in 1992. Then came the wildly well liked Survivor and Big Brother, and from then on reality tv has been infiltrating our televisions sets.
Grills have been a part of hip hop culture for some time. From Flava Flav to A$AP Rocky, and of course Nelly and Paul Wall's famous ode, we're not likely to see this trend dying anytime soon. Take a look through our gallery of the various rappers and R&B singers who have donned fronts, including Jay Z, Big Sean, Rihanna, and more!
Few names have taken the hip-hop world by storm like ILoveMakonnen has in the last few months. A buzz-worthy mixtape artist came to mainstream fame after signing to Drake's OVO Sound label, along with having Drizzy blessing his single "Tuesday" with a verse. ILoveMakonnen's career hasn't been the same since, and Tuesdays at the club have been going up ever since.
As we know, Donald Glover AKA Childish Gambino's rap career has been one defined by its unexpected moves. These include, but are certainly not limited to, putting "30 Rock" pal Tina Fey on the same track as Alley Boy, tapping a Swedish composer as his go-to collaborator, and packaging his last album with a 72-page screenplay.
Auto-tune was something of a taboo in rap, for some it may always be, but for the most part, it's been accepted as a common songwriting tool.
When Earl Sweatshirt was just 15, he was rapping about raping nuns and slitting wrists, so it's hard to imagine his lyrics getting any more demented than that. But on his new album, I Don't Like Shit, I Don't Go Outside, they do, albeit in a more subtle, depressing way.
Before we get to sharing the bulk of our "best of" lists with you this year, it's time to highlight 2015's biggest surprises and success stories. The fifteen artists we've chosen for our breakout list seem even more diverse than those on last year's list, with different genres, voices, opinions, and even countries being represented here.
After delivering a tutorial on Kodak Black back in October, we've returned to highlight the youngster's music. The "SKRT" artist seems to make controversial headlines each month, whether it be for getting arrested or beefin' with Soulja Boy, but today we're going to put all of that aside and focus on the very thing that got him here.
Ciara's $15 million lawsuit against Future marks the culmination of an increasingly ugly feud over their 1-year-old son Future Jr. and Ciara's boyfriend, Seahawks quarterback Russell Wilson, an earnest evangelical and perfect foil for the swaggy stylings of Future Hendrix.
The Internet, especially with the proliferation of social media, has changed the music industry in a drastic way. Artists can act as their own A&Rs, and though its common for one's management to seize control of his or her Twitter account, there's much less of a middleman between the brand an artist seeks to project and the one that fans receive.
Rappers are not only given a talent to create stunning lyrical masterpieces, but often times, they've also survived incredibly rough upbringings and dangerous circumstances. While some document their story and their struggle in song, there are often plenty of details overlooked, which is why getting a biography on your favorite rapper is usually pretty exciting.
As Drake said after he concluded his first interview with Nardwuar, a Canadian man who rocks a tartan hat and calls himself the "Human Serviette," "this guy is a legend." There's really no better way to put it: this guy's interviewed everyone from Nirvana to N*E*R*D, and always seems to unearth facts that no other interviewer in the game can.
Kanye West cut his teeth producing records for the likes of Jay Z, but has since left his mark as one of the greatest rappers of the past 15 years. His influence on rap music and culture top notch, only to be met by the top dogs in the game.
By dropping his newest mixtape Black Dollar, Rick Ross added another great addition to his line of releases, album and mixtapes alike. It always seems to be that mixtapes hit harder than albums (remember Rich Forever?), but let's divert our attention back to Ross' albums for a minute.
When Wiz Khalifa dropped Kush & Orange Juice, college kids around the country decided to skip class, load up the bong and start the day off like Wiz starts his mixtape: with some "Waken Baken." That entire project was made for an early afternoon with a tall glass of Tropicana and some greenery.
Ever since his debut in the middle of the noughties, Charly “Max B” Wingate has been an iconic figure for rap fans, and his prestige has only grown with time. The Harlem-born rapper first made his impression felt on the Diplomats capo Jim Jones' Harlem: Diary of a Summer with his drunken-uncle style hooks, and became an essential member of Jones' Byrd Gang team.
Lil Herb's long-awaited mixtape, Ballin' Like I'm Kobe, arrives today. From what we've heard, it aims to match the incredible artistry we heard on Welcome to Fazoland and Pistol P Project. Last night, to properly anticipate the release, Herb shared a new track, "Gang In This Bitch," with his closest collaborator, Lil Bibby.
The great thing about artists in hip hop, is that you can you pretty much trust that most of the time they will be real, even when they are being broadcasted live around the world. Outspoken and honest at the best of times, hip hop is genre which prides itself on bringing on competition and delivering the truth.
There's a lot going on behind the scenes that isn't readily apparent from listening to a song. Though sometimes, a simple investigation of writing credits can tell you a lot.
Gucci Mane has released nine projects this year. We don't have to check-- that's more than any other rapper. He also happens to be in prison. Last year, he released 14 projects from the pen, making a cool $1.3 million, and he's on pace to topple those numbers this year.
What are the necessary ingredients to a great hip hop show? Well, there's a crowd, a good sound system, a capable DJ, a charismatic performer and lights, but then there are the factors that go largely unseen by attendees.
When you think hip-hop, North Carolina is definitely not the first thing that comes to mind. Nevertheless, hip-hop knows no borders and thanks to the internet, we often don't know the regions of the music we receive either. Back in the mid '90s, the most well-known rapper from NC could very well have been Petey Pablo, but with J.
Eminem's lengthy career has been littered with various endeavors, but the projects he attaches himself too always seem to make sense-- he's not out here making frivolous moves just 'cause. From producing for select artists, to forming his own label Shady Records, to working on movies like "8 Mile," it's usually something that hits home for Em.
When used properly, ad-libs can really accelerate the popularity of an artist. Just ask Big Sean or 2 Chainz. These between-the-lines phrases are designed to hype up listeners, adding extra energy to their verses. Ad-libs tend to be funny, serious, or flat-out ridiculous. Recently, acts like Migos have taken ad-libs to the next level.
Born and raised in Philly, DJ Drama has made a name for himself in the hip hop game over the years. While his career set sail after becoming the official DJ for T.I., he has played a crucial role in the onset of mixtapes in the rap world. The Golden Mixtape Era, which started about ten years ago, is now stronger than ever.
More so than any weekend since If You're Reading This It's Too Late dropped, the last few days have belonged to Drake. Between premiering his "Energy" video, debuting his and OVO's Beats 1 radio show, sharing three new features/remixes and hinting at his new album's release date, the 6 God had us on high alert all weekend.
Today was dominated by excitement for the return of G.O.O.D. Fridays, or at least, a new Kanye West song, per Kim Kardashian's tweet. She didn't say outright that the G.O.O.D. Friday series would be returning full force, but that's obviously what we gathered from it.
It would seem like a no brainer, rap and advertising belong together, but the ad industry didn't always recognize what hip-hop could really do for marketing. This all changed in the 1980s. Each side began realizing what the other could for them. Rappers could help boost sales, and rappers could, of course make money.