The Wow

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About The Wow

Present-day Hip-Hop is merely a mosaic of the past three decades the genre has creatively experienced. When The Wow formed, it was with the intent to bridge the gap between the classic sound of Rap and what the future has to hold. Be prepared to have your mind blown. The Wow is comprised of rapper KO the Legend and producer Balthazar Getty. The setup is the traditional MC + DJ/Producer, however the result is far from typical. The Los Angeles-based collective crafts slick worldplay hugged by production that runs the gamut of sounds and styles, undoubtedly due to Getty/KO’s sonic upbringings. Having deejayed since he was 15, Getty found himself programming beats at a very young age, producing his first record at 19. “I grew up being a Hip-Hop kid. I was that teenager that grew up on NWA and Public Enemy, on the peripheral of the Pharcyde and Freestyle Fellowship,” Getty recalls. While his acting career took off around the same time he mastered the 1’s and 2’s, music took a backseat once Hollywood called. However, by 2005, Getty found himself fronting Indie Rock band Ringside with a major label deal in tow. Still, Hip-Hop held his heart. He began tinkering with production, crafting what he likes to call “ready- made beats” that only needed the addition of a skilled emcee. Reaching out to friends like the Alchemist and Kurupt, Getty was in search of the perfect companion for his beatmaking. Then he met KO the Legend. KO – a freestyle rap champion and burgeoning name in the LA rap scene – already made a name for himself in choreography/dance and deejaying. When Getty heard KO’s rhymes, though, he was floored. The two linked up in the studio, where they recorded their first song “To All My People.” Getty says, “I thought, ‘Wow, we’ve got something here.’” Taking a cue from that initial reaction, the two formed The Totally Wow. While peers and ancillary members of Rap’s cognoscenti saw the group’s potential, a lack of strategy stunted their growth. The music was falling upon deaf ears. They opted to rebrand as The Wow, and form a solid game plan. The results have proven positive. Described as meeting at the intersection of DJ Premier and Kanye West, The Wow takes the love of ‘90s Hip-Hop and accents it with modern sensibilities. Getty’s production influences include the likes of Primo, Pete Rock, Large Professor, and Diamond D, while KO cites Kanye West and T.I. as just a few of his Hip-Hop inspirers, along with Nirvana and Red Hot Chili Peppers as his Rock favorites. The result is dynamic. “The main similarity between Balt and I is that we’re both unafraid to experiment with music regardless of the genre, but we approach music from two completely different perspectives so our cumulative efforts usually produce interesting results,” KO says of working with Getty. “Beyond that he’s mastered almost every aspect of the entertainment industry so I learn a lot from him.” The Wow is housed under Getty’s Purple Haus, and their engineer “Super” Dave Roen plays an integral role in the formulation of the duo’s sound. Fresh off a tour playing keys for Kanye West, Roen has co-produced and engineered with the late Guru of Gang Starr, Wu-Tang Clan, Mobb Deep, KRS-One, and many others. “We’re trying to produce and create Hip-Hop music that stands the test of time. I don’t want to just do 65 bpm music with snaps over it and a screwed and chopped chorus that works right now and in a year is irrelevant,” Getty explains of The Wow. “I think we’re getting there. We’re getting better and better.” The Wow will kick off with The Wow Reimagined mixtape followed by their self-titled debut album. Their video for the torch single “Whittier Blvd” is consistently gaining steam on YouTube, directed by the famed Amanda Demme. With a strategy solidly in place, The Wow are geared for the next phase in their career. A combination of beats, rhymes, and tales of life, the duo is destined for great things. “At the end of the day, what matters the most is the music,” Getty says. “We’re here to create something special.” visit our website: http://www.thewowmusic.com Follow The Wow on Instagram: @whoisthewow

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