On The Come Up: 21 Savage
Very few new rappers have been making more noise than Atlanta's 21 Savage. Some have compared his forceful entry into the game to that of Waka Flocka, as it's been his street-centered rage that has set him apart from his melody-happy competitors. What makes the rise of 21 different, though, is that his menace quivers beneath the surface until he's ready to attack with one of his razor-sharp hooks, providing a roller-coaster ride of suspense that translates surprisingly well into party scenarios.
Watch Metro Boomin, Zaytoven & Sonny Digital's Beatmakers Round Table Lecture
Metro Boomin, Zaytoven & Sonny Digital
In many ways Atlanta is the most active city in rap right now, and much of that has to do with the prolific and boundary-pushing stable of producers in the city. In a new Red Bull lecture, three of the most well-known beatmakers in the city join rap writer Andrew Noz to talk about their city's creative community, and their respective catalogues.
Metro Boomin "Thank God For The Day" Documentary
Metro Boomin will appear on the cover of FADER's upcoming "Producers" issue, but before we get to read the story, the publication has released a short documentary on the producer, who's fame is at an all-time high tnaks to his work with Future, Drake, Young Thug, and the like, as well as his infinitely quotable drop, which has spawned hundreds of memes over the last few weeks. The doc focuses on the beatmaker's work ethic and life philosophy, as he cites his perseverance for much of his success.
Fabolous Previews PartyNextDoor Punchline On Upcoming Metro Boomin-Produced Song
If you’ve been living under a rock the past few days, then you might not have heard all the drama surrounding Bay Area singer Kehlani and her former ex-boyfriends PartyNextDoor & Kyrie Irving. To catch you up to speed, it all started when PND shared a photo of Kehlani in his bed holding hands Monday morning, striking rumors she was cheating on what people thought at the time was her current b/f Kyrie Irving. Well unfortunately, all the rumors & drama got the best of Kehlani Tuesday evening, who decided to try and take her life in an apparent suicide.
Future Feat. The Weeknd "Low Life" Video
Future Feat. The Weeknd
Things got a little crazy today -- what with Young Thug's Slime Season 3 and Quentin Miller revealing a sensational tidbit to further continue the ghostwriting fiasco that dominated much of last year. As has often been the case when the news cycle is particularly chaotic -- knock, knock -- it's Future Hendrix, here to drop another bomb to start the weekend.
Madeintyo Interviews Metro Boomin' At SXSW
Madeintyo Feat. Metro Boomin
Following up 2 Chainz & Kehlani’s recent interview down at Fader Fort, MADEINTYO & Metro Boomin followed in their footsteps and did the same thing.
Nardwuar Vs. Metro Boomin
South By Southwest is a goldmine for Nardwuar, as it allows him to interview a ton of artist in a very short amount of time. He follows up a very key interview with DJ Khaled by dropping an interview with Metro Boomin.
Ben Affleck Thinks Metro Boomin Would Trust Batman Over Superman
Just when you thought the Young Metro meme had run its course, it keeps getting bigger. Thanks to Blogxilla, Ben Affleck reflected on the producer's trust in superheroes while promoting his upcoming movie, Batman vs. Superman. "I think Young Metro definitely has to reach out and trust Batman," he said. "Batman's a little been more a man of the people. He's of the city, of the streets. Superman is aloof, distant, far away, you can't trust him." Now we're wondering if Affleck is listening to Future and Kanye on the regular. Do you think Metro would trust Ben?
Outkast, Future, 2 Chainz & More Will Appear in Organized Noize Documentary
Organized Noize isn’t a household name anymore, but hopefully it will be after this upcoming documentary. As a refresher, Organized Noize is a hip-hop production trio consisting of Rico Wade, Ray Murray and Sleepy Brown. They’re a part of the larger music collective Dungeon Family, which includes members like Outkast, Killer Mike and Goodie Mob. Organized Noize produced a number of classic hits, including TLC’s “Waterfalls” and Outkast’s “So Fresh, So Clean.”
G Herbo Feat. Joey Bada$$ "Lord Knows " Video
G Herbo Feat. Joey Bada$$
In November, G Herbo, who had just signed to Cinematic Music Group, hooked up with Joey Bada$$, who's also on the roster of the NYC label, for an unexpected and exciting collaboration, "Lord Knows." The beat came from one of the hottest in the game, Metro Boomin -- providing a different look for both rappers, especially Joey.
21 Savage "Supply" Video
21 Savage has been ready to blow for a minute, with a lot of support out of his hometown of Atlanta. He recently released Slaughter King, but decided to return to the Free Guwop mixtape with a video for “Supply.” The Sonny Digital, Southside and Metro Boomin’ produced track gets a forbidding video directed by Will Hoopes.
Lil B "BasedGod ("Jumpman" Remix)" Video
Drake and Future's "Jumpman," off What a Time to Be Alive, has been one of the most remixed cuts of the year, with rappers such as Gunplay, Lil Wayne, Rick Ross,
Young Sizzle "SandMan" Video
When he’s not busy conducting your favorite rapper’s instrumentals, Southside (of 808 Mafia) has been working on his own wordplay as of lately, and releasing new music under the alias Young Sizzle. With a solo project set to drop this Friday called Free Agent 3, the ATL artist decides to come through today and share a new video in its support for the lead single “Sand Man.”
G Herbo Talks Name Change, Signing To Cinematic & "Lord Knows" Collab With Joey Bada$$
Hot off his album-quality mixtape, Ballin Like I'm Kobe, G Herbo came through HNHH to give us an update on his new label situation as well as more projects he's got coming in the near future. BLIK is the first project Herbo has dropped since changing his name from Lil Herb, and it's his first release since signing with Cinematic Music Group.
Word On The Street: Future & Metro Boomin Vs. Young Thug Twitter Beef
Future & Young Thug
When Metro Boomin went on an extended Twitter rant discouraging rappers from attempting to keep up with Future, he probably did not see what was coming next.
Metro Boomin Shares Tips & Creative Process Behind His Beat Making
It’s safe to say that Metro Boomin is one of the hottest producers in the game right now, leading the trap wave out of Atlanta and coming off the release of his work done on Drake & Future’s What A Time To Be Alive album, among several other things. The man is quickly becoming a master on the boards, and rather than keeping his secret to himself, he’s opening up about his skills to all in this dope new sit-down down interview with Razer.
Drake & Future "What A Time To Be Alive" Vlog #2
Drake & Future
Drake and Future follow up their first WATTBA vlog with vlog #2, although don't expect to find out too much as it's very brief, at just 52 seconds. The first episode was 1:38, mind you.
Drake & Future "What A Time To Be Alive" (BTS Video)
Drake & Future
Freebandz released behind the scenes footage of Drake and Future in the studio late at night, cutting What a Time To Be Alive with their good friends DJ Esco and Metro Boomin. The vlog depicts Future and Drake conversing about the implications of their collaboration.
Key! "Acetone" Video (Prod. By Zaytoven & Metro Boomin)
If you were to ask someone who the two hottest producers in Atlanta are right now, they'd probably answer Metro Boomin and Zaytoven. It's enough of an achievement to get a beat from either one, but on "Acetone," Key! has recruited both production masterminds for the glimmering instrumental.
Future "Wesley Presley" Video
Future's "Wesley Presley," taken from last year's Monster tape, is a song that has him comparing himself to Wesley Snipes ("New Jack City nigga like Wesley") and Elvis Presley ("White girl with me like Elvis"). Today it gets a video as part of the Freebandz President's ongoing Monster Mondays campaign.