A Focus on Traditional R&B
Hip-hop and most of its variations, namely trap, have infiltrated R&B to the point that genre barriers have become blurred. Party's lyrics and his delivery are more akin to Drake's than they are to the few R&B purists still out there -- Chris Brown, for example. Still, Party came up on late '90s R&B like Ginuwine and Dru Hill, both whom he sampled on his last full-length, PND 2.
He started earning a buzz for himself when he was recording as Jahron B., making electronic-tinged R&B -- sort of like The Weeknd, but less illicit, with more classically relatable subject matter, on young love and its fleeting nature. It's funny that, several years later, PND is looking to bring things full-circle for what will likely be his most anticipated project yet.
He showed signs of a return to his roots on his latest single, the Drake-featuring, 40-produced "Come and See Me," which is up there with the best OVO late-night sad songs, Take Care material included. This is the sound Party needs to hone in on if P3 is to be his best work. Clearer vocals with more emotion. Less of a focus on the streets and the club, and more insight into one-on-one relationships. His fans are ready for such an approach, one that is more true to his character. There was a ton of hype surrounding "Admire Me," a leak that surfaced a few days before "Come and See Me." It turns out that the track was written and recorded when PND was just 16 years old. Six years later, it's time for Party to let his early inspiration find its way back into his music and reintroduce his fans to the real Jahron B.